Swapit Introduces: Swapit Premium Day Pass, WhatsApp, Sorting (Distance vs. Date, Global vs. City)

swapit-blog_filterWe just updated Swapit with several new additions.

You can get the latest Swapit app from Google Play and the App Store or by simply clicking here: http://get.swapit.la/now

You told us you love Swapit Premium, but you’d like to pay for it on-the-go. We’ve been listening and now we have finally released our latest Swapit app update with the Swapit Premium Day Pass, which gets you access to the full range of Swapit Premium features for a full day for just $0.99 (HK$8).


We’ve added a lot more in this release as well. Let me highlight some points.


Back in April this year, we launched Swapit Premium as a monthly subscription. While some people have picked this up and were happy they could access to such additional features, we knew that a monthly subscription was more attractive power traders. Yet, Swapit was build by individuals for individuals – as a true consumer-to-consumer marketplace.

To make sure, individuals can access Swapit Premium when they need to, we’re introducing the Day Pass now. It costs the lowest price we can charge through Google Play and the Apple App Store: $0.99 (HK$8). It’s a one-off payment. You won’t get charged again and you can use all Swapit Premium features for a full day starting from the time of purchase.

Of course, at any time, you can purchase a Day Pass again and take advantage of another full day of all Swapit Premium features.

swapit-blog-whatsappWHATSAPP SHARING

With our last release we’ve introduced a much easier way to share Swapit items you like on your favorite social media. Besides supporting Facebook, Twitter, WeChat and LINE, we have now added WhatsApp to the list of 1-click shareables. It was a quick and easy change for us, but we feel that many of you will take advantage of it and enjoy telling your friends about your listings on Swapit.


You might not have noticed that, but we’ve been experimenting with different kinds of default sort settings in Swapit over the past couple of months. Initially, we’ve had our default sorting of the Swapit item list set to “Distance” – meaning, the items closest to you showed up at the top of the list. The further down you scrolled, the farther away such items were from your current location. Then we switched to the default sorting of “Date” – meaning, the items at the top of the list are the most recent ones and the further down you scroll, the older such items are.

swapit_screenshots_1-13-3-3_1_sortingNow there are limitations to such sorting settings. Swapit has been built as a globally applicable app, which connects buyers and sellers that are in very close proximity to each other – no matter where they are located at.

[start of tech talk] One of our main goals was to build a truly scalable backend. That means, we use the most modern technologies (NoSQL database, insanely scalable, easy to extend) in order to be able to have one single database for the whole world. Every Swapit item that is stored on the Swapit backend has at least one location reference to it, so we can match it with potential buyers nearby. [/end of tech talk]

So the very simple task of sorting your items by distance or by date created a bit of a challenge. If you see the closest item listings that are nearby your location first, it is very likely that those are actually relevant to you – in terms of language and currency. But if you sort by date – remember, we have one huge database for the whole world – you quickly realize that item postings in India, Philippines or the USA might show up at the top of your list. Those might be in a different language and usually have a different currency. Remember? Swapit supports 148 currencies. It was imperative to ensure that you only see items there, which make sense.

Solution. In the end, we came up with the solution of listing the whole world’s items when you sort them by Distance, but we only show you items within your city when you set the sorting to Date. That way, you will always see the most relevant items (in terms of language and currency) at the top of your list – no matter you’re sorting by Distance or Date. That’s why you now see clearly the distinction between “Distance Global” and “Date City”.


Currently, the default “sort by” setting is Distance Global, which makes the most sense for the on-boarding process of new users. Sometimes those users are located in cities where no items are available yet. So a sorting by Date City would return no items. That in turn, prompts the majority of such new users in new cities to deinstall the app – even though they might actually like the app itself. No content, no fun, right? So we would have created an artificially high churn rate ourselves. In order to prevent that, the default “sort by” setting is set to Distance Global. So you will always see the item that’s the closest to you – even if that item is in a different city, country or continent.

Should you change your “sort by” setting, Swapit now also remembers that setting and every time Swapit launches, it will use that same sorting again and again – until you change it.

A nice side-effect of all of that is: By sorting your list by Distance, you can browse all Swapit items that were listed in the whole world. The location of the item listing just gets farther and farther away, the further down you scroll. I sometimes try to challenge myself to reach the bottom of the list, which takes a lot of scrolling and could almost be considered a workout.

Besides all those changes above, we’ve done a lot of “under-the-hood” improvements and bug fixes to make the Swapit experience a lot more seamless.

Have you tried Swapit yet? Give it a try: http://get.swapit.la/now

Watch Swapit at the Participants’ Sharing Session of the Asia Smartphone Apps Contest

The Asia Smartphone Apps Contest local participants will be invited to participate in the Participants’ Sharing Session, meeting with industry players, SMEs and stakeholders to promote effective dialogue between potential partners, encouraging business collaboration and partnership among the participants, and across different Asian regions.

swapit-blog_asia-smartphone-apps-contestWe’ve been invited to this sharing session to share our views on the field of Advertising & Marketing, in which Swapit is participating in the Asia Smartphone Apps Contest 2016. This sharing is free and will be held at the Yahoo Townhall in Lee Gardens on 25 May 2016 (11:30 – 13:30). You can sign up here if you’d like to join.

Have you tried Swapit yet? You can get it at: http://get.swapit.la

Swapit beta 8 – Launched – Facebook Sharing

swapit-blog_beta-8We have just launched the swapit beta 8 on Google Play. If you don’t have it yet, just go to http://get.swapit.la and download it now.

Facebook Sharing

The most important new feature in beta 8 is the ability of sharing your swapit posts on your Facebook timeline. This allows you to reach your social circle on the most popular social network out there. To date, Facebook has 1.23 billion monthly active users world-wide and 4.4 million users in Hong Kong alone.

3.1 million Hongkongers log on to Facebook every day, spending an average of 30 minutes during each visit.

That being said, Facebook was on our number #1 priority list of social networks to integrate with swapit. We have been working hard to get this done smoothly and in the most convenient, but non-distracting way. Let me demonstrate how it works.

Once you publish an item on swapit, you will be offered the option to post your item on your Facebook time as well. That can be done with a simple switch of a button. You can enter a custom message if you wish and simply hit the “Share” button to publish your item on Facebook. It takes only a few seconds to do that. Have a look of how easy that is:

The screen shot on the right shows how the posted item looks like on your timeline. It’s simple, but with all the important information you need to present. If a user has swapit installed on his or her device, a click on the link will open swapit and direct him or her to that particular item. If swapit is not installed yet, he or she will be prompted to download swapit.

Improved Post Details

We are constantly evaluating what to improve on swapit. Based on the vast amount of feedback we collect through our surveys and the direct feedback we receive from our awesome users (thank you!) by email, WhatsApp, Twitter, Facebook and other means; we have added some more information to our post details screen. This improved view makes it easier for potential buyers to make an informed decision on taking action on an item they are interested in. Let’s take a quick look and compare the old post details screen (on the left) with the new one (on the right):

As you can see, we have made it easier to identify the product’s condition as well as the product’s category. The “show interest” button has also been moved to a more prominent location, allowing interested users to easier identify the next action they can take.

Furthermore, the latest beta of swapit comes with many other small improvements and bug fixes that make the swapit experience more smooth. Stay tuned for the next beta coming your way this week!

Don’t have swapit yet? Go to http://get.swapit.la and download it now!

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