3 Winners Were Chosen for the Swapit Mobile Studio – XMAS Promotion

CONGRATULATIONS to the 3 winners of our Post+Win a Mobile Studio from Swapit!

The 3 Winners:

  1. 219 posts: rads*****@gmail.com
  2. 72 posts: julia*****@gmail.com
  3. 44 posts: nani*****@gmail.com

 

2016-12-19_swapit-mobile-studio_holidays_584

We’ve just reached out to our three winners and they now have 24 hours to reply to our email. Once we receive a reply, we’ll arrange for a hand over of a Swapit Mobile Studio to each of the winners.

It’s been great to see a lot of people participating and sharing Swapit to their friends.

Have you tried Swapit yet? You can download it for free from: http://get.swapit.la/now

Patrick from Swapit is one of the CoCoon First 100

swapit-blog_cocoonWe’re incredibly humbled that we’ve been honored with a full 3 pages in CoCoon’s First 100 book. Thanks a lot CoCoonians!

CoCoon was one of the first places I actually pitched Swapit publicly. In March 2015, we’ve been at the CoCoon Pitch Night Semi-Finals and it was a great event. I still remember vividly, how nervous I was. Personally, I believe my pitches have improved a lot since then and the nervousness before going on stage, has turned into excitement. In the following month in April, we went on to pitch at the CoCoon Pitch Finals, which was great as well!

Over the past 1.5 years, we’ve been involved in several events and exhibitions organized by CoCoon and their partners. It is a great community, which also runs a huge co-working space as well, by the way.

Thanks a lot CoCoon Team!

We are very grateful, that we’ve been chosen to be featured in their first CoCoon First 100 book. Yes, it is an actual book with real pages. Here are our three pages in there:

This slideshow requires JavaScript.

If you want to find out more about CoCoon, just check out their website: http://www.hkcocoon.org

Have you tried Swapit yet? Get it for free from: http://get.swapit.la/now

Post+Win a Mobile Studio from Swapit

It’s holiday time, it’s gift time, and we want to give as well. That’s why we’ve just launched another great promotion where we’re giving away 3 Mobile Studio sets. They are lid up with LEDs and create a great environment for you to take the perfect photo of an item you want to sell on Swapit.

It’s really easy to participate: Open Swapit, post an item for sale, and you’re in the race for winning one of three mobilM Studio sets. Swapit user with the most item posts wins.

2016-12-19_swapit-mobile-studio_holidays_584

Open Swapit & Join To Win a Mobile Studio

It only takes 30 seconds to post your item on Swapit. That’s it and you immediately joined joined the race to win one out of three Mobile Studio sets, valued at $75 (HKD580) each.

This promotion runs until January 2nd, 2017. In early January we will know the top three participants. So make sure you’re in and join right now!

Remember? Last year we gave away a OnePlus X in a similar promotion. It was great to see the happy winner back then, and now we’re giving away 3 Mobile Studios. So we are already excited to make 3 winners happy very soon.

Post+Win Mobile Studio Timetable:

  • December 19: Launch campaign
  • December 19 to January 2nd: Swapit users who post items, join automatically
  • January 2nd: Campaign closes
  • January 3-5: Three winners will be determined
  • January 5-7: Winners will be contacted
  • January 8-15: Winner ceremony will be held (exact date to be confirmed)

If you have any question, feel free to contact us.

Have you tried Swapit yet? You can download it here: http://get.swapit.la

Swapit Update: Chat Across 100 Languages with Instant Translations

swapit-blog_downloadSwapit is all about bringing people together. We’ve always been about removing barriers and with this release, Swapit buyers can chat with sellers across 100 different languages. It’s easy, instant, helps sellers close their sale and buyers get what they really want.

Update Swapit today: http://get.swapit.la/now

We’ve created the easiest way you can imagine, to communicate with someone who does not speak your language. It’s a free feature in Swapit and has just been rolled out across the globe in our iPhone and Android apps.

2016-12-16_new-language-release_584

How Chat Translations Work

When you receive a chat message in a language you do not speak, you will now see a small “See Translation” button right next to that chat message. When you tap it, we translate that chat message into your own language and show it to you. This is how it may look like:

Furthermore, let’s see how it looks for different chat partners.

The translations are not perfect, but they are sufficient to get the gist of it. They help buyers to communicate with sellers who do not speak their language. It’s something many of our users have asked for and we really like to listen and act on our user feedback. Thanks again to all of our loyal Swapit users! You really rock!

More Information While You Chat

In any chat window you might have with a buyer or a seller, you now see a re-designed header, which shows you the item the chat is about and your chat partner. At the same time, we now also show you whether it’s an item you’re selling and what languages your chat partner is speaking.

Languages which you speak and your chat partner speaks, are highlighted. So it’s easy for you to determine, that you two can actually communicate in the language you have in common.

swapit_screenshot_beta_1-14-3-5_chat-translate_1_smudgedHow Swapit Knows About My Language

We introduced a new language setting in your user profile. When you launch your app for the first time, Swapit reads the language you have set your phone to, and sets it in Swapit as a language you speak. That’s the language, chat messages will be translated to when you hit the “See Translation” button.

In your profile you can also add additional languages you speak. That will help us identify matches between the languages you speak and your chat partner speaks. There is no upper limit to the number of languages you can add here. So even the Pope with his 7 spoken languages can join us!

Sale Posts In Your Language

In fact, we did not just improve chats. We’ve also added a more flexible setting when you’re posting items for sale. Up until recently, it was only possible to choose manually whether the item you post is in Chinese or in English. Now, you can choose any language you like. Similarly, the first time the post item screen opens, Swapit reads the language setting from the phone and sets that as a default language for the item you’re posting. We just assume you also post in the language you are using in your phone.

This language setting helps us sort through content on Swapit on a global scale.

swapit_screenshot_beta_1-14-3-5_chat-translate_6_croppedFilter Items By Languages – Globally

Swapit is being used in dozens of countries and many different people with different nationalities who speak different languages are using it every day. When you open Swapit, you’ll automatically a list of items listed and you can jump right into them. Due to our standard search order setting of “by Distance”, all such items were posted nearby, which makes them most relevant to you.

Yet, in Swapit you’re also able to filter those items by language. Especially in multi-cultural cities like Hong Kong or in border areas, this is a very useful feature. Personally, my Chinese reading skills are very limited, so I do prefer item posts in English or German. So I can adjust this to my liking and only the items where I can read the title and description.

We’ve built a smart filter in this, though. Instead offering users to choose their languages of the item list out of the 100 languages we support, we offer you exactly the choices of languages, which are actually available by the current list of items. For example, if there are only items in the current result list, which are in English or Chinese, then you’ll be able to choose only between those two languages in the filter setting. It’s a quick one-tap switch to switch one language off.

Have you tried Swapit yet? Get it from: http://get.swapit.la/now

Swapit Traction Update – 160,000 Traders on Swapit

We are proud to announce that Swapit just recently exceeded 160,000 registered traders on our hyperlocal marketplace!

2016-12-17_traction-update_584x584

Over the past 12 months, that is an incredible increase of 2,105%! At the same time, all of our other metrics (listings, sold items, chat messages, comments, likes, etc) are growing at least at the same pace. This has a lot to do with our focus on marketplace liquidity and the growing and maturing environment of our still very young marketplace.

Have you tried Swapit yet? Go to: http://get.swapit.la/now

Want to check out our previous traction updates? Just go to the Traction category on our blog.

The Acceptance of the New Swapit Startup Dialogs

Ever since we gave you the License to Kill, our newest startup dialog architecture and design is online. About a month ago, I explained our reasoning behind that and why we are looking for the best user experience.

After a short while of having our revamped startup dialogs in our public releases, I took a look at its metrics today. We can clearly see that the “Welcome” dialog, which shows to every new user when he launches the app for the first time, is shown to most people. Have a look:

2016-12-13_startup-dialog-screenshot_584x285

 

These stats are for Android devices only right now.

80% of people who see the Welcome dialog, do actually click the main action button in that dialog, which just basically dismisses the dialog and brings the user to the list of items. The remaining 20% probably click the BACK button to dismiss the dialog the usual Android-way. Generally, that’s quite a good ratio in terms of users clicking the main action button, which we designed to be clicked.

It is too early to interpret the effect of the other dialogs we’ve put in there. They do all have different triggers as to when and in which cases they show up. We will see what the future brings here, but our change has definitely helped lifting up conversions in terms of clicks here.

 

Have you tried Swapit yet? Give it a try. It’s free: http://get.swapit.la/now

New Blog URL http://blog.swapit.la

swapit-blog_searchFollowing my blog post yesterday about “Swapit Ranks #1 on Google Search” I decided to throw in an extra hour of work to do research on the latest SEO trends. While ranking #1 for your own product name is a very good thing when it comes to rather generic names like Swapit, it is still not the ultimate goal we want to achieve.

In the long run, we need to rank very high for search terms like “second hand”, “used stuff”, “marketplace”, etc. in English as well as their equivalents in local languages.

Google’s search algorithms are constantly changing. Just tiny changes can have a big effect on businesses across the globe. Yet, we had some elementary mismatch between our blog URL and our website.

At the same time, we’ve always had a forwarder called http://blog.swapit.la, which automatically forwarded the reader to https://swapitblogit.wordpress.com. While that worked well for normal humans, it basically cuts off the Google search spider at the first step before the forwarding.

Furthermore, all content published on this blog under https://swapitblogit.wordpress.com, did not have any effect on the content creation on our website http://swapit.la. As a result, all backlinks our blog generated, only lead back to our blog. Those backlinks are important for our SEO ranking and therefore, we need them to lead to our main website.

swapit_marketing-dollarWhen you’re a startup, many things are about money and how much you spend for what. In our case, I did not want to host our blog ourselves, so we’re hosting it on wordpress.com. You get a free sub-domain with the free account, so we chose https://swapitblogit.wordpress.com. If you want to map a custom domain to your blog, you’ll have to pay. For a long time, I’ve been resisting that, to save money and also because I thought it might not be that important to map our own domain to our blog. After yesterday’s blog post and quite a bit of research, I realized it is actually important to map your own and I should have done that much earlier. In the end, it costs only US$13 per year to map your own custom domain a wordpress.com blog. Sure, it costs wordpress.com literally nothing to offer that service, but that’s what they charge.

So the change has been done and it is working quite. All of our old links still work the same way they worked before. They’re just all forwarding to our new domain.

Our new blog post URL is now: http://blog.swapit.la

Now, we have the folks that might say: “http://swapit.la/blog is even better than a sub-domain at http://blog.swapit.la“. That might even be true, but I haven’t found any concrete evidence of that. Yet, several folks reported that such a “sub-directory” setup does somehow rank higher on Google. Perhaps that is true, I can’t really tell at this moment. As we are using Strikingly for our main company website, we actually can not easily map a “sub-directory” from that website to a separate blog. So that’s something out of question at the moment. At least until either Strikingly adds that functionality or we move our main website to a different hosting service or self-host it.

swapit_marketing-chart-growAnyhow, I’ve scheduled a task for myself in a month’s time to review the change in Google Search index ranking and re-evaluate if any additional changes are needed, and especially if this recent change has paid off. Until then, stay tuned for more on what we’re doing at Swapit and why we’re doing that.

Have you tried Swapit yet? It’s free. Get it from: http://get.swapit.la/now